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How to Source Al Fakher Dubai Plus: OEM and ODM Programs
Published 2026 · VapeWholesaleHub trade desk
OEM and ODM programs let a distributor turn Dubai Plus into a house brand rather than a commodity line.
There is no shortcut on oem and odm programs: the Dubai Plus rewards preparation and punishes improvisation.
Shops that receive a short briefing on oem and odm programs convert noticeably better than shops that only receive stock.
Why oem and odm programs matters on the Dubai Plus
ODM suits buyers with a fixed specification; OEM suits those starting from an existing platform.
In practice the decision comes down to three numbers: unit cost, freight per unit and the realistic sell through rate for Dubai Plus.
Tooling, artwork and certification lead times should be planned at least a quarter ahead.
Reference specification
| Item | Value |
|---|---|
| Model | Dubai Plus |
| Brand | Al Fakher |
| Category | E-Juice |
| Battery | 900 mAh |
| Output range | 8-80 W |
| Capacity | 1.2 ml |
| Charging | USB-C 2A |
| Coil options | 0.6 / 0.8 / 1.0 ohm |
| Carton quantity | 200 units |
Minimum runs for custom projects are usually higher than for stock SKUs.
Practical notes for buyers
Documentation is not paperwork for its own sake; on oem and odm programs it is the difference between a clean clearance and a delayed one.
Shops that receive a short briefing on oem and odm programs convert noticeably better than shops that only receive stock.
Checklist
- Check carton quantities against the commercial invoice line by line.
- Confirm the exact configuration in writing before the deposit is paid.
- Verify that artwork matches the approved compliance template.
- Review the reorder point after one full selling cycle.
- Retain one sealed sample carton from every batch for reference.
- Request batch photographs and a packing list prior to shipment.
Commercial terms
Agreeing a defect handling procedure before the first shipment removes emotion from later conversations.
Freight terms should be named explicitly, because an unclear incoterm is the fastest way to lose a relationship.
| Volume tier | Indicative unit level | Lead time |
|---|---|---|
| Carton (98 units) | Tier 1 | 14-21 days |
| Pallet (1032 units) | Tier 2 | 7-12 days |
| Container (9580 units) | Tier 3 | 21-30 days |
Frequently asked questions
What is the usual minimum for a custom Dubai Plus project?
Custom colour and artwork typically start around a few thousand units per SKU, higher for full tooling changes.
How quickly can a repeat order be produced?
For established configurations production typically runs two to four weeks, with transit on top depending on the chosen method.
Can packaging be adjusted for our market?
Artwork localisation is straightforward; structural changes need larger volumes and a longer lead time.
Do you support long term supply agreements?
Yes, rolling agreements with defined review points work better for both sides than rigid annual commitments.
Final word
Start with one change, measure it over a quarter, then decide whether it deserves to become policy.
Trade enquiry
Quotations, samples and artwork files are available on request. Please state model, quantity per SKU, destination and target delivery window.
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